Launch City Strategy

Consider an internal launch for the City-wide Carbon Reduction Plan.

Communicate the overall objectives and key outputs of the plan to relevant staff and let them know what they can do individually to support achievement of the objectives of the plan. Those staff directly involved in implementation will have been consulted and informed while the Plan was being prepared. Consider talking to them in advance of the launch to test and reinforce their understanding of their roles, and to let them know about the intentions of the launch. Ensure that responsibilities are clearly allocated and timescales for implementation are fully understood by each member of staff concerned.

Consider publicising achievements outside the city. Getting an article about the City-wide Carbon Reduction initiative in the local press might assist with building broader community awareness and establishing the initial key stakeholders as an example of best practice for others to follow.

The implementation plan guidance notes provide some advice on setup before projects are implemented.